Ethos

The “why” behind the work.

For the Pursuit of Knowledge.

My ethos is rooted in a growth mindset. In the words of Voltaire: "No problem can withstand the assault of sustained thinking." At ABC, this means maintaining the highest platform certifications in relevant tools, being subject matter experts in the newest technologies, and always employing the scientific method.

This starts with asking the right questions and validating your assumptions through rigorous (but lean) designing, testing, and optimization practices.

Driving Transformation through Diversity of Thought.

My favorite companies to work with are ones brimming with transformative folks seeking transformative ideas that can sometimes be a little experimental (or even the first of its kind).

Leveraging Technology for Good.

I believe that technology should be considered a net positive in the world. And that it should improve the lives of its users, consumers, or communities in which it exists. ABC is unwavering in its ethical standards across our team, our work products, and our client and partner network.

 

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A. Bui Consulting is committed to providing education opportunities and healthcare availability for the youth in Vietnam’s orphanages.

Learn more about our commitment to Vietnam and its communities here.

"The foundation of every state is the education of its youth."

-Diogenes Laertius, Greek Philosopher (412 BC-322 BC)